The Role of Trust and Supply Chain Partnership to Improve Performance: Western versus Asian companies

Informações

Código: GOL713
Divisão: GOL - Gestão de Operações e Logística
Tema de Interesse: Tema 03 - Logística e Supply Chain Management

Autores

Andrew Beheregarai Finger, Ely Laureano Paiva, Luciana Marques Vieira

Resumo

Supply chains are becoming global, connecting companies from different countries. Astrategic orientation in supply chain management is important to compete and trust has beenpointed out as an asset for supply chain partnerships. However, there are still few studiescomparing the level of trust existent on supply chain partnerships and how this relates tooperational performance in different countries. This paper aims to investigate if the level ofprocess based trust existent on supply chain partnerships relates to operational performance intwo different groups of countries (Western and Asia). The study uses four constructs: SupplyChain Planning, Supply Chain Partnership, Supply Chain Trust and Operational PerformanceCompetitive criteria is used to measure operational performance. The data collection uses asurvey methodology from the ongoing international project High Performance Manufacturing.The sample has 317 processing plants from three different industries. We used confirmatoryfactor analysis (CFA) to verify validity and reliability. We tested the scales regardingreliability, unidimensionality and convergent validity. Two groups of countries are analyzedusing a structural equation modeling (SEM): Western (Europe and the USA) and Asiancountries (Japan, South Korea and China). We test three hypotheses based on constructs fromthe proposed theoretical model and a fourth hypothesis to test if the constructs are influencedby regional aspects. The four hypotheses are accepted and findings show that the supply chainmanagement has a positive impact on supply chain partnership and trust on both groups ofcountries. However, Asian countries have a higher level of trust impacting on supply chainpartnership and this impact positively on operational performance. On the other hand,Western countries also develop supply chain partnership but it has with less influence of trust.In addition, for the Western Countries, the supply chain partnership also impacts positivelyperformance. Based on these findings, we can suggest that Western Countries develop supplychain partnerships searching for more integrated supply chain, while Asian countries developmore trust based relationships to improve operational performance. These results can suggestthat different institutional contexts (culture, regulation) affect the way supply chainpartnerships are built. This paper contributes through a multi-region comparison using a largesample that expands the understanding of supply chain management and partnerships indifferent contexts. Managerial implications may help the management of international supplychains that involve companies from these different groups of countries (for example,relationships between Chinese and US companies members in the same supply chain).

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